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RoUltraTec.com
Water Purification Systems
R.O. UltraTec is a manufacturer and distributor of water purification systems. The company was founded by Augustin Pavel in 1989, after noticing a large increase in demand for quality water. His son, Augustin R. Pavel, is now managing the store since his father is semiretired.
R.O. UltraTec's target market includes: large distributors, dealers, and large retailers. Since they focus on selling large quantities of products, they need to make sure they attract distributors and not consumers; therefore, it is imperative to use keywords to target distributors. In order to accomplish this, they used MonsterWebPromotion.
"We have recently seen a huge increase in the traffic coming to our website," says Augustine. "The important thing is that we are getting our target audience to visit our site, rather than the general public, through our choice of keywords for the search engines."
Another component R.O. UltraTec utilizes is the MonsterCommerce web design team-MonsterWebDesign. Augustine, along with the help of MonsterWebDesign, came up with a website design that is able to encompass everything they want out of a site.
"In January of 2005, we contacted MonsterWebDesign to redesign our website," explains Augustine. "Since the completion of the site, we have received many emails complimenting us on the look of the site and how easy it is to navigate."
Besides using MonsterWebPromotion and MonsterWebDesign, they have also made use of the MonsterSmallBusiness informational site. This site is mainly for beginners who are new to operating their online storefront system, but it is also for long-time internet site owners as they can find useful pointers.
"I highly recommend visiting the MonsterSmallBusiness site, as it is very informative," says Augustine.
Now that ww.roultratec.com is a competitive site, Augustin is able to diversify and begin to deal directly with the general public through another MonsterCommerce site - PuraFlow.com. This site allows consumers to take an active roll in creating a healthy lifestyle.
"High quality drinking water and 'chlorine free' water is not as readily available as everyone thinks," says Augusine. "We enjoy educating our customers on the importance of purified water and also knowing that our customers are experiencing a healthier life."
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