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BogeyPro.com
Golf Gifts & Gag Gifts
Bogeypro.com specializes in golf gifts, apparel and tournament prizes for the beginner to average level golfer. Storefront owner Pete Galvin attributes a lot of the site’s success to a custom design performed by a professional designer, proper use of email marketing and a robust web analytics program. The combination of all three of these has helped push the business in the direction that Galvin envisioned.
“Our biggest benefit has got to be the custom design,” he says. Galvin’s primary goal for the new site was to accomplish a custom look and feel for it.
By choosing a professional web design firm that specializes in e-commerce design, Galvin says he was able to hand off initial layouts and let the designer take over. “It was a truly painless process.”
The site’s new convenient navigational structure has caused an increase in sales according to Galvin. He is pleased with the unique, well-functioning site.
They also chose search-engine friendly software for the e-commerce platform. Because of this, Bogeypro.com has enjoyed an increase in search engine visibility.
“We are knocking on the door of Google's first page search results for ‘golf gifts’,” says Galvin.
Another successful marketing tactic used by Bogeypro.com is the use of MonsterMarketplace.com listing they achieved through their e-commerce storefront software provider. This listing alone drives traffic daily to the site.
Galvin said that by choosing MonsterCommerce, a shopping cart software solution that also offers design and SEO services, he has been able to enjoy prolonged success. He’s able to see the value of his investment through the feedback he receives from his own customers.
“The feedback we receive from our clients is very positive; everyone loves it compared to our last site -- no complaints!”
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